Creating wealth often means simply coming up with a great little idea. It’s usually one of those ideas that has others saying, “I could have thought of that.”

Case in point? CafePress.com.

CafePress.com got its start in California in 1999 as an idea that people might want to create their own artwork and see it printed on T-shirts and other products. Artists could open up their own “shops,” CafePress would set a baseline price for each product, and the “shopkeepers” could set their own retail price above the base price, pocketing the difference. (more…)